This article is basically stating the obvious - one's social surroundings and perspectives will influence the way that they live - but is revealing none the less. A lot can be said about the culture that we live in today and our own selfishness.

"Does what we believe about human motivation matter? In an experimental study of private contributions to a common project, two sociologists from the University of Wisconsin, Gerald Marwell and Ruth Ames, found that first-year graduate students in economics contributed an average of less than half the amount contributed by students from other disciplines. Other studies have found that repeated exposure to the self-interest model makes selfish behavior more likely. In one experiment, for example, the cooperation rates of economics majors fell short of those of nonmajors, and the difference grew the longer the students had been in their respective majors."